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TikTok Boom: China's Dynamite App and the Superpower Race for Social Media
 

TikTok Boom: China's Dynamite App and the Superpower Race for Social Media (Trade Paperback / Paperback)

By Stokel-Walker, Chris

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TikTok is the fastest growing app in the world, and the first to challenge the Silicon Valley hegemony. It's made an enemy in Donald Trump, and is the app a generation chooses to use to express itself. But how has TikTok taken over the world in just a few short years, and what do...es its success mean for the future of technology? Journalist and author of YouTubers: How YouTube Shook Up TV and Created a New Generation of Stars, Chris Stokel-Walker tells the inside story of TikTok's success for the first time in this new book: TikTok Boom: China, the US and the Superpower Battle for Social Media. Over the course of several years, he has interviewed scores of people connected to the world's hottest app, including current and former employees, as well as some of TikTok's biggest names in front of and behind the lens, gleaning never-before-seen insights as to how the new influencer ecosystem works. And as talks of a ban become more widespread, Stokel-Walker plots its potential downfall as the weight of geopolitics looms over the platform and its founder, Yiming Zhang.
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ISBN 9781912454792
Publisher Canbury Press
Format Trade Paperback/Paperback
Availability
27 Internationally sourced (on backorder); allow 4-8 weeks

Full details for this title

ISBN-13 9781912454792
Stock Available
Status Internationally sourced (on backorder); allow 4-8 weeks
Publisher Canbury Press
Imprint Canbury Press
Publication Country United Kingdom United Kingdom
Format Trade Paperback/Paperback
Author(s) By Stokel-Walker, Chris
Category Embargos & Sanctions
Information Technology Industries
Number of Pages 288
Dimensions Width: 135mm
Height: 216mm
Spine: 30mm
Dewey Code 302.231
Weight 450g
Interest Age General Audience
Reading Age General Audience
Library of Congress Social media - Political aspects - United States, Social media - Political aspects - China, Communication in politics
NBS Text Popular Culture & Media: General Interest
ONIX Text General/trade

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