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              Books by Eliot Brown

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              The Cult of We: Wework and the Great Start-Up Delusion

              The Cult of We: Wework and the Great Start-Up Delusion (Trade Paperback / Paperback)

              By Brown, Eliot; Farrell, Maureen

              • RRP: $39.99
              • $29.99
              • Save $10.00
              • In Stock At Publisher

              The riveting inside story of WeWork and the brash founder who briefly turned it into the country's most valuable startup before his own epic unraveling, from the Wall Street Journal reporters whose scoops hastened the company's downfall.

              ISBN 9780008389390
              Released NZ 7 Jul 2021
              Publisher HarperCollins Publishers
              Interest Age General Audience
              Availability
              464 In stock at publisher; delivery usually 20-30 working days due to covid19 delays
              View details for this title
              The Cult of We: Wework and the Great Start-Up Delusion
               

              The Cult of We: Wework and the Great Start-Up Delusion (Hardback)

              By Brown, Eliot; Farrell, Maureen

              • RRP: $49.99
              • $37.49
              • Save $12.50
              • Pub Date
                1 Nov 21

              The riveting inside story of WeWork and the brash founder who briefly turned it into the country's most valuable startup before his own epic unraveling, from the Wall Street Journal reporters whose scoops hastened the company's downfall.

              ISBN 9780008389383
              Released NZ 1 Nov 2021
              Publisher HarperCollins Publishers
              Interest Age General Audience
              Availability
              Available for pre-order, ships once released
              View details for this title
              The Cult of We: WeWork, Adam Neumann, and the Great Startup Delusion
               

              The Cult of We: WeWork, Adam Neumann, and the Great Startup Delusion (Hardback)

              By Brown, Eliot; Farrell, Maureen

              • RRP: $59.50
              • $46.15
              • Save $13.35
              • In Stock US

              The riveting inside story of WeWork and the brash founder who briefly turned it into the country's most valuable startup before his own epic unraveling, from the Wall Street Journal reporters whose scoops hastened the company's downfall. In 2001, Adam Neumann arrived in New York ...after five years as a conscript in the Israeli navy. Just over fifteen years later, he had transformed himself into the charismatic CEO of a company worth $47 billion--at least on paper. With his long hair and feel-good mantras, the 6-foot-five Neumann, who grew up in part on a kibbutz, looked the part of a messianic Silicon Valley entrepreneur. The vision he offered was mesmerizing: a radical reimagining of work space for a new generation, with its fluid jobs and lax office culture. He called it WeWork. Though the company was merely subleasing amenity -filled office space to freelancers and small startups, Neumann marketed it like a revolutionary product--and investors swooned. As billions of funding dollars poured in, Neumann's ambitions grew limitless. WeWork wasn't just an office space provider, he boasted. It would build schools, create WeWork cities, even colonize Mars. Could he, Neumann wondered from the ice bath he'd installed in his office, become the first trillionaire or a world leader? In pursuit of its founder's grandiose vision, the company spent money faster than it could bring it in. From his private jet, sometimes clouded with marijuana smoke, the CEO scoured the globe for more capital. In late 2019, just weeks before WeWork's highly publicized IPO, a Hail Mary effort to raise cash, everything fell apart. Neumann was ousted from his company--but still was poised to walk away a billionaire. Calling to mind the recent demise of Theranos and the hubris of the dotcom era bust, WeWork's extraordinary rise and staggering implosion were fueled by disparate characters in a financial system blind to its risks, from a Japanese billionaire with designs on becoming the Warren Buffet of
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              ISBN 9780593237113
              Released NZ 20 Jul 2021
              Publisher Crown Publishing Group (NY)
              Interest Age General Audience
              Availability
              Internationally sourced; ships 6-14 working days
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