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              Books by Roger Bennett

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              Everything You Know Is Pong: How Mighty Table Tennis Shapes Our World

              Everything You Know Is Pong: How Mighty Table Tennis Shapes Our World (Hardback)

              By Bennett, Roger; Horowitz, Eli

              Every sport claims to be the world's game-soccer, basketball, kabadi. If you throw in a billion Chinese aficionados, it is no empty boast to claim that ping pong is the most popular yet little exposed pastime in the world today. This title tells the little-known story of this alm...ighty subculture.
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              ISBN 9780061690518
              Released NZ 1 Nov 2010
              Publisher HarperCollins Publishers
              Interest Age General Audience
              Availability
              Not currently available
              View details for this title
              Nonprofit Marketing and Fundraising: A Research Overview

              Nonprofit Marketing and Fundraising: A Research Overview (Hardback)

              By Bennett, Roger

              • RRP: $111.00
              • $111.00
              • In Stock At Publisher

              Non-profit sectors account for a small but significant share of most major economies globally, and the marketing and fundraising activities of organizations operating in this sector are of increasing interest to researchers around the world. Although non-profit marketing covers m...any activities not directly concerned with fundraising, the acquisition of funds is the primary objective of most non-profit marketing work. Non-Profit Marketing and Fundraising provides a concise introduction to the latest research in the non-profit marketing and fundraising field, reviews current controversies, outlines the major theories and models of fundraising, and presents suggestions for future research. The text guides the reader through the myriad of research undertaken on non-profit marketing and fundraising, summarises important findings and key thinking on fundraising strategies and processes, offers conceptual insights into emerging themes, and emphasises recent advancements in digital fundraising. Chapters within the book cover, inter alia: criticisms of non-profit fundraising and the research literature that has responded to attacks; issues connected with the questions `why people donate' and `what characteristics describe the giving type '? `theories of giving' and of donor retention, including foundational research relating to non-profit relationship marketing charity advertising (including criticisms of its use) and the branding of non-profit organisations. This shortform book provides a useful overview for advanced students and scholars moving into the field.
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              ISBN 9781138483378
              Released NZ 31 Jul 2018
              Publisher Taylor & Francis Ltd
              Interest Age 19+ years
              Series State of the Art in Business Research
              Availability
              In stock at publisher; ships 6-12 working days
              View details for this title
              New Horizons in Arts, Heritage, Nonprofit and Social Marketing
               

              New Horizons in Arts, Heritage, Nonprofit and Social Marketing (Paperback)

              Edited by Bennett, Roger; Kerrigan, Finola; O'Reilly, Daragh

              • RRP: $89.99
              • $89.99
              • To Order/ Indent titles

              Arts, heritage, non-profit and social marketing today comprise key components of the contemporary marketing management scene. Governments, charities and voluntary sector organisations throughout the world are increasingly involved in the development of marketing campaigns, and mo...re and more of these organisations are likely to be at the cutting edge of the application of the very latest marketing methods. Research in the arts, heritage, non-profit and social marketing fields is intellectually rigorous, relevant for user communities, and has a great deal to offer to marketing theory as well as to promotional practice. This book presents a collection of stimulating articles that report some of the freshest and most innovative research and thinking in the authors' specialist domains. Collectively the chapters offer a balance of empirical and conceptual research in arts, heritage, non-profit and social marketing. They explore new ideas, challenge pre-existing orthodoxies, develop knowledge, and demonstrate the epistemological importance of current research in these critical areas. This book was originally published as a special issue of the Journal of Marketing Management.
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              ISBN 9781138118270
              Released NZ 22 May 2017
              Publisher Taylor & Francis Ltd
              Interest Age 19+ years
              Series Key Issues in Marketing Management
              Availability
              Indent title (sourced internationally), usually ships 4-6 weeks post release/order
              View details for this title
              International Business
               

              International Business (Paperback, 2nd edition)

              By Bennett, Roger

              International business is a wide-ranging subject which incorporates theories, concepts and practices from a large number of academic fields. Accordingly this book collects together into a single volume all the relevant essential topics, presenting them in a clear, concise and inf...ormative way.
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              ISBN 9780273634294
              Released NZ 21 Jan 1999
              Publisher Pearson Education
              Interest Age 19+ years
              Series Frameworks Series
              Availability
              Availability and pricing is uncertain (no recent updates from publisher)
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              Organisational Behaviour
               

              Organisational Behaviour (Trade Paperback / Paperback, 3rd edition)

              By Bennett, Roger

              This brief book successfully assimilates the wide variety of topics that make up this area including: the individual and the organisation, the organisation and its management and the design of organisations. It concentrates on principles and methods rather than on particular empi...rical studies or organisational techniques and takes a step by step guide. *Extension and update of material on motivation and change management, employee participation in management decisions, memory and learning and team building. *New sections on post-modernism, post-Fordism, women in management, anxiety and phobias, the learning organisation and the impact of information. *Fresh information on culture and change, organisational behaviour and strategic management and employee communications.
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              ISBN 9780273634249
              Released NZ 25 Aug 1998
              Publisher Pearson Education
              Interest Age 19+ years
              Series Frameworks Series
              Availability
              Availability and pricing is uncertain (no recent updates from publisher)
              View details for this title
              New Horizons in Arts, Heritage, Nonprofit and Social Marketing
               

              New Horizons in Arts, Heritage, Nonprofit and Social Marketing (Hardback)

              Edited by Bennett, Roger; Kerrigan, Finola; O'Reilly, Daragh

              • RRP: $282.00
              • $282.00
              • To Order/ Indent titles

              Arts, heritage, non-profit and social marketing today comprise key components of the contemporary marketing management scene. Governments, charities and voluntary sector organisations throughout the world are increasingly involved in the development of marketing campaigns, and mo...re and more of these organisations are likely to be at the cutting edge of the application of the very latest marketing methods. Research in the arts, heritage, non-profit and social marketing fields is intellectually rigorous, relevant for user communities, and has a great deal to offer to marketing theory as well as to promotional practice. This book presents a collection of stimulating articles that report some of the freshest and most innovative research and thinking in the authors specialist domains. Collectively the chapters offer a balance of empirical and conceptual research in arts, heritage, non-profit and social marketing. They explore new ideas, challenge pre-existing orthodoxies, develop knowledge, and demonstrate the epistemological importance of current research in these critical areas. This book was originally published as a special issue of the Journal of Marketing Management.
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              ISBN 9780415628891
              Released NZ 11 May 2012
              Publisher Taylor & Francis Ltd
              Interest Age 19+ years
              Series Key Issues in Marketing Management
              Availability
              Indent title (sourced internationally), usually ships 4-6 weeks post release/order
              View details for this title
              Unscrolled: 54 Writers and Artists Wrestle with the Torah

              Unscrolled: 54 Writers and Artists Wrestle with the Torah (Trade Paperback / Paperback)

              Edited by Bennett, Roger

              • RRP: $37.99
              • $30.39
              • Save $7.60
              • Temporarily out of stock

              Features an unlikely cast of characters who reinterpret the first five books of the Bible, as divided into the 54 Torah portions that are traditionally read over the course of the year.

              ISBN 9780761169192
              Released NZ 2 Jan 2014
              Publisher Workman Publishing
              Interest Age General Audience
              Availability
              Title is temporarily out of stock
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              Everything You Know Is Pong: How Mighty Table Tennis Shapes Our World
                

              Everything You Know Is Pong: How Mighty Table Tennis Shapes Our World (EPUB ebook)

              By Bennett, Roger; Horowitz, Eli

              <div align="center">One billion Chinese pong fans can't be wrong. With an all-star team of contributing writers-including Nick Hornby, Will Shortz, Davy Rothbart, Harold Evans, and Jonathan Safran Foer-and quirky, fascinating images of table tennis from around the world, editors ...Eli Horowitz (McSweeny's) and Roger Bennet (creator of Bar Mitzvah Disco and Camp Camp) deliver a humorous but heartfelt paean to ping pong, the world's most popular, yet least appreciated sport. Everything You Know Is Pong is a beautifully designed literary tribute to every aspect of table tennis, the true global pastime.
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              ISBN 9780062016614
              Available in EPUB
              Software Adobe Ebook Compatible Devices
              Language en
              Released NZ 2 Nov 2010
              Publisher HarperCollins
              Interest Age General Audience
              Ebook Terms 26 loan limit on HarperCollins titles view?
              Loan Credits 26
              Each copy purchased buys 26 loan credits to be used on your eplatform portal
              View details for this title
              The Handbook of European Advertising: Media Planning, Marketing Analysis and Country-by-country Profiles
               

              The Handbook of European Advertising: Media Planning, Marketing Analysis and Country-by-country Profiles (Hardback)

              By Bennett, Roger

              An accessible guide to European advertising practices and organizations, which provides profiles of the advertising industries and socio-economic conditions of all EC and EFTA countries. A directory of information sources and advertising contacts is also provided.

              ISBN 9780749407476
              Released NZ 19 Jan 1993
              Publisher Kogan Page Ltd
              Interest Age General Audience
              Availability
              Out of print
              View details for this title
              Doing Business with the West: A Guide for Eastern European Entrepreneurs

              Doing Business with the West: A Guide for Eastern European Entrepreneurs (Trade Paperback / Paperback, 2nd Revised edition)

              Edited by Reuvid, Jonathan; Bennett, Roger

              A guide to Western business practice which highlights the opportunities and defining strategies required to do business with the West. Topics covered include choosing a business partner in the West, negotiating and developing contracts, specification and standards and foreign tra...de documentation.
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              ISBN 9780749422684
              Released NZ 1 Jan 2005
              Publisher Kogan Page Ltd
              Interest Age General Audience
              Availability
              Publication Cancelled
              View details for this title
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