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              Books by Chip Heath

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              Total 14 jump to: go ‹ previous12next ›
              Making Numbers Count: The art and science of communicating numbers

              Making Numbers Count: The art and science of communicating numbers (Trade Paperback / Paperback)

              By Heath, Chip; Starr, Karla

              • RRP: $37.00
              • $30.34
              • Save $6.66
              • In Stock At Supplier

              A clear, practical guide to turning cold, clinical data into a story - from bestselling business author Chip Heath. Across industries from business and technology to medicine and sociology, numbers and data are fundamental to the next big idea.

              ISBN 9781787634220
              Released NZ 29 Mar 2022
              Publisher Transworld Publishers
              Interest Age 16+ years
              Availability
              383 In-stock at supplier; ships 7-14 working days
              View details for this title
              Decisive: How to Make Better Decisions

              Decisive: How to Make Better Decisions (Paperback)

              By Heath, Chip; Heath, Dan

              • RRP: $27.99
              • $22.39
              • Save $5.60
              • To Order

              Just making a decision can be hard enough, but how do you begin to judge whether it's the right one? This book explains why we so often get it wrong - why our supposedly rational brains are tripped up by biases and thinking.

              ISBN 9781847940865
              Released NZ 1 Apr 2014
              Publisher Cornerstone
              Interest Age General Audience
              Availability
              Indent title (internationally sourced), allow 8-12 weeks
              View details for this title
              Made to Stick: Why Some Ideas Survive and Others Die
                

              Made to Stick: Why Some Ideas Survive and Others Die (Hardback)

              By Heath, Chip; Heath, Dan

              • RRP: $62.99
              • $50.31
              • Save $12.68
              • No availability locally

              Focusing on successful marketing campaigns and undying urban legends, this book is written for anyone who strives to craft messages that are memorable and lasting.

              ISBN 9781400064281
              Publisher Random House
              Interest Age General Audience
              Availability
              Internationally sourced; usually ships 2-3 weeks
              View details for this title
              The Power of Moments: Why Certain Experiences Have Extraordinary Impact

              The Power of Moments: Why Certain Experiences Have Extraordinary Impact (Trade Paperback / Paperback)

              By Heath, Chip; Heath, Dan

              • RRP: $38.00
              • $31.16
              • Save $6.84
              • To Order

              What if a teacher could design a lesson that he knew students would remember twenty years later? What if a manager knew how to create an experience that would delight customers? In this book, the authors ask: why leave our most meaningful, memorable moments to chance when we can ...create them?
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              ISBN 9780593079263
              Released NZ 16 Oct 2017
              Publisher Transworld Publishers
              Interest Age 16+ years
              Availability
              Indent title (internationally sourced), allow 8-12 weeks
              View details for this title
              Made to Stick: Why some ideas take hold and others come unstuck

              Made to Stick: Why some ideas take hold and others come unstuck (Paperback)

              By Heath, Chip; Heath, Dan

              • RRP: $29.99
              • $23.99
              • Save $6.00
              • To Order

              Including case histories and anecdotes, this book shows, among other things, how one Australian scientist convinced the world he'd discovered the cause of stomach ulcers by drinking a glass filled with bacteria, and how a gifted sports reporter got people to watch a football matc...h by showing them the outside of the stadium.
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              ISBN 9780099505693
              Released NZ 1 Apr 2008
              Publisher Cornerstone
              Interest Age General Audience
              Availability
              Indent title (internationally sourced), allow 8-12 weeks
              View details for this title
              Switch: How to change things when change is hard

              Switch: How to change things when change is hard (Paperback)

              By Heath, Dan; Heath, Chip

              • RRP: $30.00
              • $24.00
              • Save $6.00
              • In Stock At Supplier

              All too often our desire to improve things is undermined by the scepticism of others and by our own caution and fear. The authors delve deep inside the human psyche to explain why this should be so, but they also argue that once we understand how our minds function, there are ste...ps we can take to overcome our inbuilt resistance to change.
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              ISBN 9781847940322
              Released NZ 2 May 2011
              Publisher Cornerstone
              Interest Age General Audience
              Availability
              634 In-stock at supplier; ships 7-14 working days
              View details for this title
              The Power of Moments: Why Certain Experiences Have Extraordinary Impact

              The Power of Moments: Why Certain Experiences Have Extraordinary Impact (Paperback)

              By Heath, Chip; Heath, Dan

              • RRP: $30.00
              • $24.60
              • Save $5.40
              • In Stock At Supplier

              THE NEW YORK TIMES BESTSELLER 'Beautifully written, brilliantly researched' Angela Duckworth, bestselling author of GRIT 'The most interesting, immediately actionable book I've read in quite a while... If life is a series of moments, the Heath brothers have transformed how I plan... to spend mine' Adam Grant, bestselling author of ORIGINALS and OPTION B, with Sheryl Sandberg In this latest New York Times bestseller by the authors of Switch and Made to Stick, Chip and Dan Heath explore why certain brief experiences can jolt, elevate and change us - and how we can learn to create such extraordinary moments in our own life and work. What if a teacher could design a lesson that he knew his students would remember twenty years later? What if a doctor or nurse knew how to orchestrate moments that would bring more comfort to patients? What if you had a better sense of how to create memories that matter for your children? Many of the defining moments in our lives are the result of accident or luck - but why leave our most meaningful, memorable moments to chance when we can create them? In The Power of Moments, Chip and Dan Heath explore the stories of people who have created standout moments, from the owners who transformed an utterly mediocre hotel into one of the best-loved properties in Los Angeles by conjuring moments of magic for guests, to the scrappy team that turned around one of the worst elementary schools in the country by embracing an intervention that lasts less than an hour. Filled with remarkable tales and practical insights, The Power of Moments proves we all have the power to transform ordinary experiences into unforgettable ones.
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              ISBN 9780552174459
              Released NZ 19 Mar 2019
              Publisher Transworld Publishers
              Interest Age General Audience
              Availability
              191 In-stock at supplier; ships 7-14 working days
              View details for this title
              Making Numbers Count: The Art and Science of Communicating Numbers
                

              Making Numbers Count: The Art and Science of Communicating Numbers (Hardback)

              By Heath, Chip; Starr, Karla

              • RRP: $50.99
              • $49.39
              • Save $1.60
              • In Stock US

              A clear, practical, first-of-its-kind guide to communicating and understanding numbers and data--from bestselling business author Chip Heath. Across industries from business and technology to medicine and sociology, numbers and data are fundamental to the next big idea--yet these... numbers can be challenging to put into context. How do we learn to translate complex numerical relationships, or interpret the nuances of unfathomably large or small figures? Author Chip Heath has exceled at teaching others about making ideas stick and here, in Making Numbers Count, he breaks down six critical principles that help reveal what's compelling about a number and shows how to transform it into its most understandable form. The six principles are: -SIMPLICITY: researchers at Microsoft found that adding one simple sentence doubled how accurately users estimated statistics like population and area of states and countries. -CONCRETENESS: get perspective on the size of a nucleus by imagining a bee in a cathedral, or a pea in a racetrack, which is easier to envision than 1/100,000th of the size of an atom. -FAMILIARITY: instead of trying to wow with enormity, shrink down the numbers into a size that we can relate to in our daily lives. -CONVERT TO A PROCESS: capitalize on our intuitive sense of time (5 gigabytes of music storage turns into 2 months of commutes, without repeating a song ). -EMOTIONAL MEASURING STICKS: frame the number in a way that people already care about ( that medical protocol would save twice as many women as curing breast cancer ). -SHOW THE MAP: reveal the big picture (2 degrees of global warming doesn't sound bad--until you realize the last time the earth was 2 degrees cooler was during the Ice Age). We often think more data will clarify our point, but sometimes it only blurs the message. Making Numbers Count shows how to translate the numbers into a form where their meaning is clear--which is critical for effective communication and discussions in our schools,
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              ISBN 9781982165444
              Publisher Avid Reader Press / Simon & Sc
              Interest Age General Audience
              Availability
              Internationally sourced; ships 10-15 working days
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              Switch (Spanish Edition): Como cambiar las cosas cuando cambiar es dificil
                

              Switch (Spanish Edition): Como cambiar las cosas cuando cambiar es dificil (Trade Paperback / Paperback)

              By Heath, Chip; Heath, Dan; Translated by Bertran, Ana Garcia

              • RRP: $43.50
              • $42.56
              • Save $0.94
              • Backorder US

              Why is it so hard to make lasting changes in our work, in our communities, and in our own lives? Per Chip and Dan Heath, the primary obstacle is a conflict that's hardwired into our minds. Psychologists have discovered that we are ruled by two competing thought patterns--th...e rational and the emotional. The rational mind wants the perfect beach body; the emotional wants that Oreo cookie. The rational mind wants to change something at work; the emotional loves the comfort of the existing routine. This tension can doom an effort to change--but if it is overcome, change can come quickly. Engaging and informative, Switch demonstrates how everyday people have united both systems of thought and, as a result, achieved dramatic results.
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              ISBN 9780307742353
              Publisher Random House
              Interest Age General Audience
              Series Vintage Espanol
              Language (Spanish)
              Availability
              Internationally sourced (on backorder); allow 4-8 weeks
              View details for this title
              Making Numbers Count (Export)
               

              Making Numbers Count (Export) (Trade Paperback / Paperback)

              By Heath, Chip

              • RRP: $34.50
              • $32.93
              • Save $1.57
              • In Stock US
              ISBN 9781982187170
              Publisher Simon & Schuster Export
              Interest Age General Audience
              Availability
              Internationally sourced; ships 10-15 working days
              View details for this title
              Total 14 jump to: go ‹ previous12next ›