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            The Zeon Files: Art and Design of Historic Route 66 Signs
             

            The Zeon Files: Art and Design of Historic Route 66 Signs (EPUB ebook)

            By Childs, Mark C.; Babcock, Ellen D.

            The Zeon Files rescues the work of the Zeon Corporation from obscurity, presenting a collection of the working drawings of historic Route 66-era signs.

            ISBN 9780826356031
            Available in EPUB
            Software Adobe Ebook Compatible Devices
            Language en
            Released NZ 15 May 2016
            Publisher University of New South Wales
            Interest Age General Audience
            View details for this title
            Junior
              

            Junior (EPUB ebook)

            By Kemeny, Thomas

            • RRP: $98.99
            • $98.99
            • In Stock At Publisher

            There are a lot of great advertising books, but none that get down in the dirt with you quite like this one. Thomas Kemeny made a career at some of the best ad agencies in America. In this book he shows how he got in, how he's stayed in, and how you can do it too. He breaks apart... how to write fun, smart, and effective copy-everything from headlines to scripts to experiential activations-giving readers a lesson on a language we all thought we already knew. This book is not a retrospective from some ad legend. It's a book that should be instantly useful for people starting out. A guide for the first few years at a place you'd actually want to work. Traditionally, advertising books have been written by people with established careers, big offices and letters like VP in their titles. They have stories from the old days when people could start in the mailroom. They are talented. That's been done. Who wants another book filled with seasoned wisdom? This is a book written by somebody still getting his bearings. Someone who has made an extraordinary number of errors in a still short career. Someone who has managed to hang onto his job despite these shortcomings.
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            ISBN 9781576879603
            Available in EPUB
            Software Adobe Ebook Compatible Devices
            Language en
            Released NZ 26 Nov 2019
            Publisher Simon & Schuster Ltd
            Interest Age General Audience
            Ebook Terms 2 year limit on Simon & Schuster titles. view?
            Loan Credits 0
            Each copy purchased buys 0 loan credits to be used on your eplatform portal
            View details for this title
            Music & Entertainment Marketing: A Practical User's Guide
             

            Music & Entertainment Marketing: A Practical User's Guide (Paperback)

            By Mark Beard and Ben O'Hara

            • RRP: $38.50
            • $36.58
            • Save $1.92
            • Pub Date
              1 Sep 20

            Music and Entertainment Marketing takes a close look at the complexities of bringing an artist's work to their audience. This practical guide will help students, teachers and artists through the maze of marketing and promotional possibilities that confronts the music industry in ...Australia today. The book helps the reader understand the fundamental issues and examines the theory and practice of best leveraging both paid and 'free' opportunities.
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            ISBN 9781925868425
            Published NZ 1 Sep 2020
            Publisher Woodslane Pty Ltd
            Interest Age General Audience
            Availability
            Available for pre-order, ships once released
            View details for this title
            Managing Sustainability
             

            Managing Sustainability (Trade Paperback / Paperback)

            By Gutterman, Alan S.

            • RRP: $72.99
            • $72.99
            • Pub Date
              5 Jan 21

            This book is a comprehensive guide to governing, leading, and managing a successful sustainability-focused business. Being a socially and environmentally responsible business is a worthy goal for many people; however, turning the goal into reality is a daunting process. This book... takes a clear and practical approach to the nuts-and-bolts of achieving this goal, and covers steps to be taken by directors and executives to create and implement appropriate strategies, policies, and management systems. It recognizes that corporate social responsibility ( CSR ) is like any other important management initiative and requires proactive leadership from the top of the organization. Key topics include: * Understanding how CSR is changing the traditional fiduciary duties of directors and officers * Developing and implementing internal governance instruments to provide a foundation for decision-making around CSR * Integrating CSR into the duties and responsibilities of the chief executive officer and other members of the C-suite team, as well as into their compensation arrangements * Conducting continuous audits and assessments of the sustainability governance and management framework using certification and rating systems to evaluate and improve CSR performance and effectiveness Current and aspiring leaders wishing to build a sustainability-centered business will appreciate the straightforward and actionable guidance offered by this book.
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            ISBN 9780367518547
            Released NZ 5 Jan 2021
            Publisher Taylor & Francis Ltd
            Interest Age General Audience
            Availability
            Available for pre-order, ships once released
            View details for this title
            Managing Sustainability
             

            Managing Sustainability (Hardback)

            By Gutterman, Alan S.

            • RRP: $282.00
            • $282.00
            • Pub Date
              5 Jan 21

            This book is a comprehensive guide to governing, leading, and managing a successful sustainability-focused business. Being a socially and environmentally responsible business is a worthy goal for many people; however, turning the goal into reality is a daunting process. This book... takes a clear and practical approach to the nuts-and-bolts of achieving this goal, and covers steps to be taken by directors and executives to create and implement appropriate strategies, policies, and management systems. It recognizes that corporate social responsibility ( CSR ) is like any other important management initiative and requires proactive leadership from the top of the organization. Key topics include: * Understanding how CSR is changing the traditional fiduciary duties of directors and officers * Developing and implementing internal governance instruments to provide a foundation for decision-making around CSR * Integrating CSR into the duties and responsibilities of the chief executive officer and other members of the C-suite team, as well as into their compensation arrangements * Conducting continuous audits and assessments of the sustainability governance and management framework using certification and rating systems to evaluate and improve CSR performance and effectiveness Current and aspiring leaders wishing to build a sustainability-centered business will appreciate the straightforward and actionable guidance offered by this book.
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            ISBN 9780367518554
            Released NZ 5 Jan 2021
            Publisher Taylor & Francis Ltd
            Interest Age General Audience
            Availability
            Available for pre-order, ships once released
            View details for this title
            Cross-Cultural Brand Personality and Brand Desirability: An Empirical Approach to the Role of Culture on this Mediated Interplay
              

            Cross-Cultural Brand Personality and Brand Desirability: An Empirical Approach to the Role of Culture on this Mediated Interplay (Trade Paperback / Paperback, 1st ed. 2020)

            By Vellnagel, Corinna Colette

            • RRP: $328.99
            • $215.00
            • Save $113.99
            • Pub Date
              5 Dec 20

            This research proposes and empirically tests the impact of brand personality dimensions on brand desirability in a cross-cultural context. Therefore, brand managers should know their markets, understand cultural differences and adjust their brand strategy accordingly in order to ...attain brand desirability.
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            ISBN 9783658311773
            Released NZ 5 Dec 2020
            Publisher Springer
            Interest Age General Audience
            Series Markenkommunikation Und Beziehungsmarketing
            Availability
            Available for pre-order, ships once internationally released 5 Dec 2020
            View details for this title
            How to Use Zoom for Meeting: The Essential User Manual to Getting Started With Zoom for Video Conference, Live Stream, Chat, Webinar and Other Tips and Tricks in 10 Minutes
             

            How to Use Zoom for Meeting: The Essential User Manual to Getting Started With Zoom for Video Conference, Live Stream, Chat, Webinar and Other Tips and Tricks in 10 Minutes (Trade Paperback / Paperback)

            By Austin, George C.

            • RRP: $22.50
            • $17.16
            • Save $5.34
            • In Stock US

            Zoom is used for video communications, with an easy to navigate cloud platform for video conferencing, online chat, and webinars both on your mobile devices and computers. Zoom uses cloud services on the Internet to conduct video conferences by video, audio, or both, bringing peo...ple together from all over the world through a webcam or phone. This application uses two services called Zoom Meeting and Zoom Room, where the first is the video conference meeting hosted on the platform, and the second is the configuration of physical hardware to schedule and hold conferences. This book is all you need to start using the Zoom application like a pro. In this guide, you'll learn: What is Zoom? Price and Zoom Plans How to Join a Meeting? How to Connect Audio to a Zoom Meeting? How to Share My Screen in Zoom? How to Invite Other People to my Zoom Meeting? Change Zoom Background Mute Audio and turn off your Camera by Default Use the Spacebar to Mute and Unmute Respond with On-Screen Emoji Learn Basic Keyboard Shortcuts Activate the Gallery View Hide Non-Video Participants Share your Screen Turn on the Beauty Filter Record Meeting on your PC Record a Meeting in the Cloud Scroll up and click the Buy Now with 1-Click button to get this guide.
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            ISBN 9798650176800
            Released NZ 1 Jun 2020
            Publisher Independently Published
            Interest Age General Audience
            Availability
            Internationally sourced; ships 6-12 working days
            View details for this title
            Andres Manual de Marketing: 10 claves para posicionar tu marca y arrasar con la competencia. Gana el mercado como una campana electoral.
             

            Andres Manual de Marketing: 10 claves para posicionar tu marca y arrasar con la competencia. Gana el mercado como una campana electoral. (Trade Paperback / Paperback)

            By Perez Rojas, Gustavo Adolfo

            • RRP: $27.99
            • $21.48
            • Save $6.51
            • In Stock US

            ?Estas harto de que nadie conozca tu marca?Tras perder tantas veces, Lopez Obrador comprendio que debia hacer algo diferente en 2018La gran leccion que nos ha dejado Andres Manuel Lopez Obrador en el 2018, no tiene que ver con su capacidad para dirigir un gobierno, sino con su ha...bilidad para convertirse en una marca pegajosa y poderosa. Este es un manual para todo tipo de emprendedor, propietarios de negocios de tamano medio y pequeno, asi como para freelancers que comienzan a ofrecer sus servicios. 10 claves infalibles de posicionamientoAMLO logro que todos hablaran de el y lo vieran hasta en la sopa. Aqui te doy las 10 claves -infalibles y comprobadas- que lo llevaron a posicionarse como la oferta mas exitosa del 2018. Su marca tenia que superar al ruido publicitario cotidiano, no solo lucho contra otros candidatos, sino contra el cereal, el jabon para platos, los coches o el futbol. Su triunfo supero sus propias expectativas, arrasando a la competencia y sometiendo a sus adversarios. No es la bonita biografia del luchador social tabasqueno, se trata de la pericia y puesta en practica de una estrategia de marketing bien estructurada. Son las mismas claves que han usado grandes marcas como Hermes, Pepsi, Mercedes Benz o Apple.elecciones, marketing, publicidad, campanas politicas, emprender, personal branding, empresas
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            ISBN 9798650464921
            Released NZ 2 Jun 2020
            Publisher Independently Published
            Interest Age General Audience
            Language (Spanish)
            Availability
            Internationally sourced; ships 6-12 working days
            View details for this title
            Tumbler Order: Form Book for Small Business
             

            Tumbler Order: Form Book for Small Business (Trade Paperback / Paperback)

            Other Marketspace Co

            • RRP: $19.50
            • $15.03
            • Save $4.47
            • In Stock US

            Start Organizing Your Orders! This tumbler order book makes an attractive tracker and keeper for you to keep your orders organized! Includes high-quality pages with carefully crafted layouts that cover everything to fill the order form. The Interior Includes: Name, Address Email,... Phone Cup Style Design Style Delivery Method Type of Tumbler Payment Method And Many More! Grabe one for your beloved person or yourself!
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            ISBN 9798650635208
            Released NZ 2 Jun 2020
            Publisher Independently Published
            Interest Age General Audience
            Availability
            Internationally sourced; ships 6-12 working days
            View details for this title
            How to Make Money With Free Images Without Needing Photoshop: 6 ways you can use free images to make an income online
             

            How to Make Money With Free Images Without Needing Photoshop: 6 ways you can use free images to make an income online (Trade Paperback / Paperback)

            By Graves, Brian

            • RRP: $22.50
            • $17.18
            • Save $5.32
            • In Stock US

            I am going to show you various ways you can use free images to make an income onlineSome of the methods you may have seen before and some may be new but all of them work extremely well. You can choose to try all of the methods, or just pick one that suits you. It's totally up to ...you.The main thing is to not dismiss any of the ideas without trying them. There's a huge amount of money to be made, you just need to take action, follow the methods and then pocket the profits!Below are the 6 methods we are going to cover: Social Media ImagesStand Alone Social Media PacksBolt-On Image PacksSelling Digital Image TemplatesInfographicsLogosAll of these you can create with free tools and once you have been through the course you will see that there is a huge opportunity for creating various income streams using free images.You can choose to use just one method or try your hand at all of them. Sell packs of images or design one off customized ones for clients. There really is no end to how you can sell images for a nice profit, and at 100% profit since the tools needed are free.I wish you all the best in your image income journey
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            ISBN 9798650526209
            Released NZ 2 Jun 2020
            Publisher Independently Published
            Interest Age General Audience
            Availability
            Internationally sourced; ships 6-12 working days
            View details for this title
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