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Research, Development and Education in Tourism

Research, Development and Education in Tourism
 

This volume gathers together papers presented at the 15th International Conference of the International Business School held in Sofia, Bulgaria, in June 2018. The conference provided a platform for discussions of current trends, innovative models, practical challenges and possibl... read full description below.

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ISBN 9781527538153
Published 7 August 2019 by Cambridge Scholars Publishing
Available in PDF format
Software Adobe Ebook Compatible Devices
Language en
Author(s) By None
Edited by Sonia Mileva, Nikolina Popova
Availability Wheelers ePlatform

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Full details for this title

ISBN-13 9781527538153
ISBN-10
Stock Available
Status Wheelers ePlatform
Publisher Cambridge Scholars Publishing
Imprint Cambridge Scholars Publishing
Publication Date 7 August 2019
International Release Date 1 October 2019
Publication Country United Kingdom United Kingdom
Format PDF ebook – 1st edition
Edition 1st
Author(s) By None
Edited by Sonia Mileva, Nikolina Popova
Category Research & Development Management
Hospitality Industry
Number of Pages 293
Dimensions Not specified
Weight Not specified - defaults to 0g
Interest Age General Audience
Reading Age General Audience
Dewey Code Not specified
Catalogue Code Not specified

Description of this Electronic Book

This volume gathers together papers presented at the 15th International Conference of the International Business School held in Sofia, Bulgaria, in June 2018. The conference provided a platform for discussions of current trends, innovative models, practical challenges and possible decisions in the field of tourism, as a priority strategic sector in the national economy of Bulgaria. The contributions to this volume reflect on discussions related to a number of aspects crucial for the development of sustainable tourism. They investigate the impact of tourism policies on national image creation; environmental factors; the emotional profiles of wellness tourists; the key factors influencing regional tourism development; medical tourism; innovative methods of learning Business English; and a number of financial issues, among others.

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Author's Bio

Sonia Mileva, PhD, DSc, is a Professor, full-time Lecturer and Researcher in the Faculty of Economics and Business Administration at Sofia University "St. Kliment Ohridski", Bulgaria. Her research interests are in the fields of tourism marketing, strategic development and specialized (niche) tourism.Nikolina Popova is Director of the Tourism Department at the International Business School - Botevgrad, Bulgaria, having previously served as full-time Lecturer, Head of the Tourism Department and Deputy Dean of the Faculty of Geology and Geography at Sofia University "St. Kliment Ohridski". Her work focuses on curriculum design and development, and sustainable development in the field of tourism. In 2009, she received an award from the Sofia Tourist Region for her contribution to the development of tourism education. She chaired the Council for Tourism Training in Bulgaria from 2006 to 2016 and was a member of the National Tourism Board in Bulgaria (2005-2013). She has conducted over 20 international and national research projects.

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